It seems my latest rant about AI-authorship accusations stirred something in me, that I need to apologise for being a professional writer – or is that a writing professional? Blame the Enlightenment, blame writing and communication courses, whatevs. I certainly do. But since some people are still waving the pitchforks, insisting that anything too coherent must be artificially tainted, I should address the obvious point everyone keeps missing:
The writing structures people attribute to AI aren’t AI inventions. They’re human inventions. Old ones. Codified ones. And we made the machines copy them. Sure, they have a certain cadence. It’s the cadence you’d have if you also followed the patterns you should have been taught in school or opened a book or two on the topic. I may have read one or two over the years.
Wait for it… The orthodoxy is ours. I hate to be the one to break it to you.
Video: AI Robot Assistant (no audio)
Professional Writing Has Its Own House Rules (And They’re Older Than AI Neural Nets)
👉 I wrote earlier how even talking about AI is censored in Reddit. 🤷
Audio: NotebookLM podcast on this topic and the last one.
Long before AI arrived to ruin civilisation and steal everyone’s quiz-night jobs, we’d already built an entire culture around ‘proper writing’. The sort of writing that would make a communications lecturer beam with pride. The Sith may come in twos; good writing comes in threes.
Tell them what you’re going to say.
Say it.
Repeat what you told them.
But wait, there’s more:
Use linear flow, not intellectual jazz.
One idea per paragraph, please.
Support it with sources.
Conclude like a responsible adult.
These aren’t merely classroom antics. They’re the architectural grammar of academic, corporate, scientific, and policy writing. No poetic flourishes. No existential detours. No whimsical cadence. The aim is clarity, predictability, and minimal risk of misinterpretation. It’s the textual equivalent of wearing sensible shoes to a board meeting. So when someone reads a structured piece of prose and yelps, ‘It sounds like AI!’, what they’re really saying is:
It sounds like someone who was properly trained to write in a professional context.
Je m’accuse. AI Didn’t Invent Structure. We Forced It To Learn Ours. Full stop. The problem is that it did whilst most of us didn’t.
If AI tends toward this style – linear, tidy, methodical, lamentably sane – that’s because we fed it millions of examples of ‘proper writing’. It behaves professionally because we trained it on professional behaviour – surprisingly tautological. Quelle surprise, eh?
Just as you don’t blame a mimeograph for producing a perfectly dull office memo, you don’t blame AI for sounding like every competent academic who’s been beaten with the stick of ‘clarity and cohesion’. It’s imitation through ingestion. It’s mimicry through mass exposure.
And Now for the Twist: My Fiction Has None of These Constraints
My fiction roams freely. It spirals, loops, dissolves, contradicts, broods, and wanders through margins where structured writing fears to tread. It chases affect, not clarity. Rhythm, not rubrics. Experience, not exegesis.
No one wants to read an essay that sounds like Dr Seuss, but equally, no one wants a novel that reads like the bylaws of a pension committee.
Different aims, different freedoms: Academic and professional writing must behave itself. Fiction absolutely should not.
This isn’t a value judgement. One isn’t ‘truer’ or ‘better’ than the other – only different tools for different jobs. One informs; the other evokes. One communicates; the other murmurs and unsettles.
Not to come off like Dr Phil (or Dr Suess), but the accusation itself reveals the real anxiety. When someone accuses a writer of sounding ‘AI-like,’ what they usually mean is:
‘Your writing follows the conventions we taught you to follow – but now those conventions feel suspect because a machine can mimic them’.
And that’s not a critique of the writing. It’s a critique of the culture around writing – a panic that the mechanical parts of our craft are now automated and thus somehow ‘impure’.
But structure is not impurity. Professional clarity is not soullessness. Repetition, sequencing, scaffolding – these aren’t telltale signs of AI; they’re the residue of centuries of human pedagogy.
AI mirrors the system. It didn’t create the system. And if the system’s beginning to look uncanny in the mirror, that’s a problem of the system, not the reflection.
In Short: The Craft Is Still the Craft, Whether Human or Machine
Professional writing has rules because it needs them. Fiction abandons them because it can. AI imitates whichever domain you place in front of it.
The accusation that structured writing ‘sounds artificial’ is merely a confusion between form and origin. The form is ours. The origin is irrelevant.
If clarity is now considered suspicious, I fear for the state of discourse. But then again, I’ve feared for that for some time.
And apparently, I’ve still got more to say on the matter.
Accusations of writing being AI are becoming more common – an irony so rich it could fund Silicon Valley for another decade. We’ve built machines to detect machines imitating us, and then we congratulate ourselves when they accuse us of being them. It’s biblical in its stupidity.
A year ago, I read an earnest little piece on ‘how to spot AI writing’. The tells? Proper grammar. Logical flow. Parallel structure. Essentially, competence. Imagine that – clarity and coherence as evidence of inhumanity. We’ve spent centuries telling students to write clearly, and now, having finally produced something that does, we call it suspicious.
Audio: NotebookLM podcast on this topic and the next one.
My own prose was recently tried and convicted by Reddit’s self-appointed literati. The charge? Too well-written, apparently. Reddit – where typos go to breed. I pop back there occasionally, against my better judgment, to find the same tribunal of keyboard Calvinists patrolling the comment fields, shouting ‘AI!’ at anything that doesn’t sound like it was composed mid-seizure. The irony, of course, is that most of them wouldn’t recognise good writing unless it came with upvotes attached.
Image: A newspaper entry that may have been generated by an AI with the surname Kahn. 🧐🤣
Now, I’ll admit: my sentences do have a certain mechanical precision. Too many em dashes, too much syntactic symmetry. But that’s not ‘AI’. That’s simply craft. Machines learned from us. They imitate our best habits because we can’t be bothered to keep them ourselves. And yet, here we are, chasing ghosts of our own creation, declaring our children inhuman.
Apparently, there are more diagnostic signs. Incorporating an Alt-26 arrow to represent progress is a telltale infraction → like this. No human, they say, would choose to illustrate A → B that way. Instead, one is faulted for remembering – or at least understanding – that Alt-key combinations exist to reveal a fuller array of options: …, ™, and so on. I’ve used these symbols long before AI Wave 4 hit shore.
Interestingly, I prefer spaced en dashes over em dashes in most cases. The em dash is an Americanism I don’t prefer to adopt, but it does reveal the American bias in the training data. I can consciously adopt a European spin; AI, lacking intent, finds this harder to remember.
I used to use em dashes freely, but now I almost avoid them—if only to sidestep the mass hysteria. Perhaps I’ll start using AI to randomly misspell words and wreck my own grammar. Or maybe I’ll ask it to output everything in AAVE, or some unholy creole of Contemporary English and Chaucer, and call it a stylistic choice. (For the record, the em dashes in this paragraph were injected by the wee-AI gods and left as a badge of shame.)
Meanwhile, I spend half my time wrestling with smaller, dumber AIs – the grammar-checkers and predictive text gremlins who think they know tone but have never felt one. They twitch at ellipses, squirm at irony, and whimper at rhetorical emphasis. They are the hall monitors of prose, the petty bureaucrats of language.
And the final absurdity? These same half-witted algorithms are the ones deputised to decide whether my writing is too good to be human.
Video: “Maintenance” Midjourney render of the cover image for no reason in particular.
As many have been before me, I find metaphysical claims to be incredulous. I read these people tear down edifices, yet they seem to have a habit of replacing one for another – as if renaming it makes it disappear. Perhaps Lacan would be curious how this persists at this stage of our supposed development.
Audio: NotebookLM podcast discussing the underlying essay, The Great Substitution: From Metaphysics to Metaphysics
Because of this, I performed a survey – and then a genealogy – to trace the history of substitution. It began as a side note in The Discipline of Dis-Integration, but the pattern grew too large to ignore. Every time someone proclaims the end of metaphysics, a new one quietly takes its place. Theology becomes Reason. Reason becomes History. History becomes Structure. Structure becomes Data. The names change; the grammar doesn’t.
This essay, The Great Substitution: From Metaphysics to Metaphysics, tracks that recursion. It argues that modern thought has never killed its gods – it has merely rebranded them. Kant, Nietzsche, Heidegger, Derrida, Harari – each announced emancipation, and each built a new altar. We like to imagine that progress freed us from metaphysics, but what it really did was automate it. The temples are gone, but the servers hum.
The argument unfolds across ten short sections: from the limits of knowing, through the linguistic machinery of belief, to the modern cults of scientism, economics, psychology, and dataism. The closing sections introduce Dis-Integration – not a cure but a posture. Maintenance, not mastery. Thinking without kneeling.
If the Enlightenment promised illumination, we’ve spent the past three centuries staring directly into the light and calling it truth. This essay is my attempt to look away long enough to see what the glare has been hiding.
The Great Substitution: From Metaphysics to Metaphysics
What followed was a case study in how not to communicate.
LinkedIn, that self-parody of professional virtue signalling, is essentially a digital networking séance: a place where narcissism wears a tie. So I expected a reaction – just not one quite so unintentionally revealing.
Audio: NotebookLM podcast on this topic.
But First…
Before I get too engaged, I want to share one of my favourite interactions: After I informed a commenter that I was a trained economist who taught undergraduate economics for the better part of a decade and had read many seminal economic books and journals firsthand, he replied, ‘No wonder you don’t know anything about economics’.
It reminded me of Oscar Wilde’s quip:
Education is an admirable thing, but it is well to remember from time to time that nothing that is worth knowing can be taught.
— Oscar Wilde
I think he may have taken this point too far.
The Post
I posted this:
Capitalism doesn’t kill with guns or gulags. It kills with forms, policy, and plausible deniability. The machine is efficient precisely because no one feels responsible. When an insurance executive cuts ‘unprofitable’ coverage, it’s not an atrocity – it’s ‘cost optimisation’.
Four assertions that, if anything, were restrained. And yet, of roughly 6,600 impressions, 150 people commented – and only ten actually clicked through to read the article itself. Two, perhaps, reached the source post.
So, fewer than one-tenth of one per cent engaged with the argument. The rest engaged with their projections.
The Anatomy of Reaction
From this data set, one can discern a familiar pattern – social media’s endemic form of discourse dementia. People no longer respond to content, but to keywords. They hear ‘capitalism’ and proceed to recite preloaded scripts from whichever Cold War memory palace they inhabit.
Their replies fall neatly into categories.
1. The Purists and Apologists
These are the theologians of the market. They defend a sacred true capitalism – pure, fair, competitive – untainted by corruption or collusion. Every failure is blamed on heresy: ‘That’s not capitalism, that’s bureaucracy’.
This is theology masquerading as economics. The purity argument is its own circular proof: if capitalism fails, it was never real capitalism to begin with.
I eventually replied with a meme that captured the absurdity perfectly:
« Yeah, bruh! Cancer is not the problem. The problem is stage 4 cancer. What we need is stage 2 cancer. »
Image: Mentioned Meme
That’s the logic of ‘real capitalism’. A belief that malignancy can be cured by downgrading it.
2. The Cold Warriors and Whatabouters
When all else fails, shout Stalin. ‘Move to Cuba’, they say, as if the modern world were still divided between the Berlin Wall and McDonald’s.
These people argue from the long-term memory of the twentieth century because their short-term memory has been erased by ideology. The result is political dementia – functioning recall of ghosts, total blindness to the present.
3. The Moral Traditionalists
‘Capitalism created the highest living standards in history’, they proclaim, ignoring that the same sentence could be said of feudalism by a duke.
They confuse correlation for causation: prosperity under capitalism equals prosperity because of capitalism. It’s a comforting fable that erases the costs – colonialism, exploitation, environmental collapse—folded into that narrative of progress.
4. The Diagnosticians and Dismissers
When all argument fails, the fallback is pathology: ‘You’re confused,’ ‘You’re a cancer’, ‘Take this nonsense to Bluesky‘.
Ad hominem is the last refuge of the intellectually cornered. It converts disagreement into diagnosis. It’s a defence mechanism masquerading as discourse.
5. The Bureaucracy Confusionists
This group misread ‘forms and policy’ as an attack on government, not markets. For them, only the state can be bureaucratic. They cannot conceive of corporate violence without a uniform.
That’s precisely the blindness the post was about – the quiet procedural cruelty embedded in systems so efficient no one feels responsible.
6. The Realists and Partial Allies
A handful of commenters admitted the system was broken – just not fatally. ‘Capitalism has gone astray’, they said. ‘It’s not capitalism; it’s profiteering’.
This is capitalism’s soft apologetics: acknowledging illness while refusing to name the disease. These are the reformists still rearranging chairs on the Titanic.
7. The Human-Nature Essentialists
‘The problem isn’t capitalism – it’s people’.
Ah yes, anthropology as absolution. The rhetorical sleight of hand that converts design flaws into human nature. It’s a comforting determinism: greed is eternal, therefore systems are blameless.
This, too, proves the thesis. Capitalism’s most effective mechanism is the internalisation of guilt. You blame yourself, not the structure.
8. The Paranoids and Projectionists
For these, critique equals conspiracy. ‘The Marxists are oppressing your freedom’. ‘Bank accounts frozen in Canada’. ‘Social credit scores!’
They live in a world where any question of fairness is a plot to install a totalitarian state. Their fear is algorithmic; it needs no source.
9. The Systemic Observers
A few – precious few – saw the argument clearly. They understood that capitalism’s violence is procedural, not personal. That its atrocities come with signatures, not bullets. That the “cost optimisation” logic of insurance or healthcare is not an aberration – it’s the system functioning as designed.
These voices are proof that rational discourse isn’t extinct – merely endangered.
Discourse Dementia
What this episode reveals is not a failure of capitalism so much as a failure of cognition. The audience no longer hears arguments; it hears triggers. People don’t read – hey recognise.
The reflexive replies, the off-topic tangents, the moral panic – all of it is capitalism in miniature: fast, efficient, transactional, and devoid of empathy.
Social media has become the bureaucratic form of thought itself – automated, unaccountable, and self-reinforcing. Nobody reads because reading doesn’t scale. Nobody engages because attention is a commodity.
Capitalism doesn’t just kill with forms. It kills with feeds.
Coda: The Light That Blinds
The Enlightenment promised clarity – the clean line between reason and superstition, order and chaos, subject and object. Yet, from that same light emerged the bureaucrat, the executive, and the algorithm: three perfect children of reason, each killing with increasing efficiency and decreasing intent.
Capitalism is merely the administrative arm of this lineage – the economic expression of the Enlightenment’s original sin: mistaking quantification for understanding. When discourse itself becomes procedural, when conversation turns into cost-benefit analysis, thought ceases to be an act of care and becomes an act of compliance.
The tragedy isn’t that we’ve lost meaning. It’s that we’ve automated it. The machine hums on, self-justifying, self-optimising, self-absolving.
Your post is a confession that anti-capitalism kills with guns and gulags. Give me capitalism over socialism any day.
Well, you should move to Cuba or any other socialist paradise… end of issue.
How can you be taken seriously when you conflate an entire economic system with health insurance? And for someone to say that overt murder, a la Stalin, is “decency”? That speaks for itself.
That is not capitalism. That is bureaucracy.
Healthcare isn’t free and everyone has the same right to make or not to make money.
Sounds more like socialism. Do it our way or we will freeze your bank account, take your job, and make sure you get nothing till you comply (proof was during covid)
Capitalism has made us the desired destination for those living in socialistic societies
BEURACRACY. The word your looking for is BEURACRACY not capitalism. There is no form of government more beurocratic than communism, except socialism. If you wonder why that is, communism doesn’t have to hide it’s authoritarianism like socialism does.
Socialism/Communism killed over 100 million the last century the old fashioned way;: bullets, starvation, torture, etc. Capitalism lifted 1 billion people out of poverty
Pathetic – misleading statement. Yes there are many problems, and mistakes that should be corrected. But as a physician, can guarantee before this medical system starting to ignore viruses, far more people were killed yearly under socialist or communist medical systems than capitalism. Wake up – care was not denied because many procedures and higher levels of care were unreachable to most!!!
How is the Government any different? You get what they say you get without the option of voting with your feet/checkbook. I’ll take my chances in the free market EVERY TIME.
This post is fiction from the start. Capitalism does NOT kill. Communism/Socialism does though.
Are you implying the ponderous inactivity of the socialist apparat is not worse than what we encounter with capitalistic motivated organizations? Learn the facts.
Capitalism works well enough–better than any other alternatives. It degrades when government sticks its nose into private transactions to provide cover for lethargy and inefficiency. Responsibility moves from the person with whom one deals to a great nothingness of indifference. [truncated for brevity]
Private insurance has its faults but so does government insurance they are different but just as challenging
Any business that deals directly with Human tragedy (Casualty, Medical, Health, et al) should be held to both a different and higher standard in “cost optimization” than other businesses. To say that someone’s chemo should be spreadsheeted in the same columns as someone’s second home 80 feet from the beach is proof that capitalism is dead and scorched earth profiteering is now the new normal.
The argument should not be about capitalism vs. communism, but rather about human beings. Are humans creative/gifted enough to take care of themselves and produce surplus for the helpless few, or helpless sheep, majority to be fed and controlled by elites? But for your edification Bry, as you are critic of capitalism, try communism for a season, to balance your critique.
Bry WILLIS how long have you been this confused about basic economics and government policy?
Most people stop using the “I know you are, but what am I” basis for their arguments by the age of seven or eight. But it appears to still be your basis for discourse.
I wish you better luck seeing and understanding things for what they actually are vice how you wish they were.
The rules come from a socialist regime. The Marxists are oppressing your freedom. Not rhe FREE market and free enrerprises. What are you talking about….
That is is not capitalism. that is CRONY capitalism when feather merchants spread so much hoo-ha that nobody can get anything done.
Bry WILLIS look up social credit. Bank accounts under this government in Canada, have already been frozen, for dare disagreeing with them
This man feels our health insurance system represents capitalism? We better have a more in depth talk about how American health insurance works.
This has nothing to do with “capitalism”. If you choose to use the English language to communicate, understand the intended meanings of the words. We use contract law in our country regarding insurance coverage. It has little to do with capitalism. In fact, Obamacare stripped any semblance of capitalism from the process and replaced it with pricing manipulation, regulations, subsidies and other such “adjustments” to what used to be a capitalistic system. Blame the regulations, and lack of government enforcement, not “capitalism”. No winder NYC elected Momdani.
Ask those in China, N. Korea, and Russia how socialism/communism works for them.
Next you will have Gen AI and Agentic AI declining claims so that management can just point to the AI and no one has to feel bad for cutting off life saving care.
You’re a cancer. Capitalism created the best living standards the world ever seen. The socialist show up and corrupt it with all these social programs that don’t work and that’s where we’re at. You’re killing the future. You’re an idealist that never had to live in the real work and built anything and you’ll be the one who’s bitching when you’re on relief.
The only system that placed people in gulags was socialism all under the banner of democracy.
This is pure nonsense. Take stuff like this on Bluesky
As I’ve said 4,000 times before, Capitalism requires robust competition in the market and zero collusion, price fixing, and market manipulation in order for it to function in its truest form and most beneficial economic impact to society as a whole (instead of 2%) and to be truly considered superior to other forms. None of those conditions exists in today’s capitalism (as practiced) and it has devolved into scorched earth profiteering which has a totally different definition and is practiced in a different way. Today’s profiteering by Corporations, which includes actions and behaviors that are counter-productive to capitalism, and that they hide under the guise of capitalism, acts as a malignant cancer on true capitalism and its inevitable result is, over time, a greater demand by society for socialist response as a counter measure. If Capitalism were working as it should, (and it’s not) that demand by society for socialist action would be highly diminished instead of enhanced.
Capitalism is not the “marriage of business and government” — that’s called oligarchy or, as the WEF calls it, “stakeholder capitalism”, also known as aristocracy. This is the current operating model of Canada, for example, wherein regulation and subsidy and tax”relief” is used to protect monopolies they are favorable to the sitting government.
Before we go any further, please share your definition of capitalism.
Such bureaucracy is worse with socialism, with even less individual freedom because the almighty centralized state maintains tight control over everything.
Another socialist complaining about tainted money. Bry, the money “taint” yours to spend. It belongs to those who earned it.
More like government bureaucracy
Notes and References
1.The Procedural Violence of Systems. David Graeber’s The Utopia of Rules (2015) and Bullshit Jobs (2018) remain essential on the bureaucratic face of modern capitalism — where compliance replaces conscience and inefficiency becomes profitable.
2.Markets as Mythology. Karl Polanyi’s The Great Transformation (1944) describes how “self-regulating” markets were never natural phenomena but products of state violence and enclosure. What contemporary defenders call “real capitalism” is, in Polanyi’s terms, a historical fiction maintained through continuous coercion.
3.The Logic of the Machine. Bernard Stiegler’s Technics and Time (1994–2001) and Automatic Society (2015) provide the philosophical frame for capitalism’s algorithmic mutation: automation not just of production, but of attention and thought.
4.Bureaucracy and Death. Max Weber’s early insight into rationalisation—the conversion of moral action into procedural necessity—reaches its necropolitical extreme in Achille Mbembe’s Necropolitics (2003), where the administration of life and death becomes a managerial function.
5.Language, Responsibility, and the Loss of Agency. Hannah Arendt’s Eichmann in Jerusalem (1963) diagnosed “the banality of evil” as precisely the condition described in the post: atrocity performed through paperwork, not passion. The executive who denies coverage is merely performing policy.
6.Attention as Commodity. Guy Debord’s Society of the Spectacle (1967) and Byung-Chul Han’s In the Swarm (2017) both chart the transformation of discourse into spectacle, and thought into metrics — the perfect capitalist apotheosis: outrage without substance, visibility without understanding.
7.On Reflex and Recognition. Friedrich Nietzsche’s Genealogy of Morals (1887) prefigures this pathology in his account of herd morality and ressentiment — a collective psychology where reaction replaces reflection.
Further Reading / Contextual Essays
The Ethics of Maintenance: Against the Myth of Natural Purpose A dismantling of the Enlightenment’s faith in progress. Maintenance, not innovation, becomes the moral task once teleology collapses. This essay lays the groundwork for understanding capitalism as an entropy accelerator disguised as improvement.
Against Agency: The Fiction of the Autonomous Self Explores how neoliberal ideology weaponises Enlightenment individualism. The myth of “self-made” success functions as capitalism’s moral camouflage — the narrative counterpart to plausible deniability.
The Illusion of Light: Thinking After the Enlightenment The core text of the Anti-Enlightenment corpus. A philosophical excavation of modernity’s central delusion: that illumination equals truth. Traces the lineage from Cartesian clarity to algorithmic opacity.
Objectivity Is Illusion (The Language Insufficiency Hypothesis) An inquiry into the failure of language as a medium for truth claims. Introduces the Effectiveness–Complexity Gradient, showing how every human system — political, linguistic, economic — eventually collapses under the weight of its own abstractions.
The Discipline of Dis-Integration A philosophy of maintenance over progress. Argues that dis-assembly — not construction — is the proper epistemic gesture in an age of exhaustion.
Propensity(Ridley Park, 2024) The fictional mirror to these essays. A speculative novel examining the behavioural mechanics of optimisation, obedience, and systemic cruelty — a narrative form of “cost-optimisation ethics.”
Image: Humans stumble around with their self-awareness like toddlers with scissors—aware enough to cut themselves, not wise enough to put the scissors down. – ChatGPT
I recently posted The Ethics of Maintenance: Against the Myth of Natural Purpose. In it, I brushed – perhaps too lightly – against my debt to feminist philosophy. It’s time to acknowledge that debt more directly and explain how it spills into the mundane greasework of daily life.
[Scroll to the bottom to see Midjourney’s take on feminists. You won’t be surprised.]
I tend not to worship at the altar of names, but let’s name names anyway. Beyond the usual French suspects – your Sartres, de Beauvoirs, and Foucaults – I owe much to the feminist philosophers – Gilligan, Tronto, Butler, Bellacasa, and de Beauvoir again – and, while we’re at it, the post-colonialists, whose names I’ll not recite for fear of being pompous. Their shared heresy is a suspicion of universals. They expose the myth of neutrality, whether it parades as Reason, Progress, or Civilisation. They remind us that every “universal” is merely someone’s local story told loud enough to drown out the others.
This isn’t a matter of sex or gender, though that’s how the names have been filed. The core lesson is epistemic, not biological. Feminist philosophy re-centres care, interdependence, and the politics of maintenance, not as sentimental virtues but as systems logic. The post-colonialists do the same at a geopolitical scale: maintenance instead of conquest, relation instead of domination.
On Gender, Behaviour, and the Lazy Binary
I don’t buy into sex and gender binaries, especially regarding behaviour. Even in biology, the dichotomy frays under scrutiny. Behaviourally, it collapses entirely. The problem isn’t people; it’s the linguistic furniture we inherited.
I’m weary of the moral blackmail that calls it misogyny not to vote for a woman, or racism not to vote for a black candidate. These accusations come, paradoxically, from sexists and racists who reduce people to the colour of their skin or the contents of their underwear. Having a vagina doesn’t make one a caretaker; having a penis doesn’t preclude empathy. The category error lies in mistaking type for trait.
When I refuse to vote for a Margaret Thatcher or a Hillary Clinton, it’s not because they’re women. It’s because they operate in the same acquisitive, dominion-driven register as the men they mirror. If the game is conquest, swapping the player’s gender doesn’t change the rules.
Maintenance as Political Praxis
My interest lies in those who reject that register altogether – the ones who abandon the mythology of Progress and its testosterone-addled twin, Innovation. The ethics of maintenance I’ve written about, and the philosophy of Dis-Integration I keep harping on, both gesture toward an alternative mode of being: one that prizes endurance over expansion, care over conquest.
This isn’t new. Feminist philosophers have been saying it for decades, often unheard because they weren’t shouting in Latin or running empires. I’m merely repackaging and re-contextualising, hoping that bundling these neglected insights together might make them audible again.
Knowledge never comes in a vacuum; it circulates. It leaks, cross-pollinates, mutates. To claim “intellectual property” over an idea is to pretend ownership of the air. I’ll spare you the full rant, but suffice it to say that the moment knowledge becomes proprietary, it ceases to breathe.
Conclusion
If I have a creed – and I say this reluctantly – it’s that philosophy should serve as maintenance, not monument-building. Feminist and post-colonial thinkers model that: constant attention, critical care, resistance to the entropy of domination.
I’m just trying to keep the engine running without pretending it’s divine.
Telos is humanity’s most persistent delusion – the idea that existence is crawling toward some luminous conclusion. From Aristotle’s perfect forms to Nietzsche’s Will to Power to Silicon Valley’s AI salvation, the story barely changes: history, we are told, has direction. But direction is not destiny; it is momentum misinterpreted as meaning. Much of my Anti-Enlightenment attention – and my drive toward Dis-Integration – centres on this notion.
Audio: NotebookLM podcast on this topic.
Progress is the Enlightenment’s secular gospel. Its promise – that every change is improvement – keeps the engine of exploitation humming. But change is inevitable; progress is propaganda. The arrow of time doesn’t point toward justice or enlightenment; it just points forward, indifferent to who’s crushed under it.
The Myth of Self-Correcting Systems
We are taught to place faith in systems: markets, democracies, algorithms. If they falter, it’s because of bad actors, not bad architecture. Replace the managers, swap the politicians, tweak the code. But the rot is structural, not moral.
These systems aren’t misfiring; they’re functioning exactly as designed – to preserve their own inertia while leaking meaning, resources, and compassion. The obsession with fixing individuals while sparing the machine is moral sleight of hand. At some point, tightening bolts on a burning engine becomes absurd. What we need is not a tune-up but a renovation.
This is where the philosophy of care and maintenance enters – not as sentimental housekeeping, but as radical engineering. Care is not complacent; it’s insurgent. It means facing the filth under the hood and admitting that the design itself is faulty.
Feminism and the Forgotten Labour of Repair
For centuries, the labour of care has been feminised, dismissed, and exploited – a quiet background hum while men congratulated themselves for building civilisation. Yet it is care, not conquest, that prevents collapse.
Philosophical feminists like Carol Gilligan, Joan Tronto, and María Puig de la Bellacasa saw this long before innovation culture learned to rebrand it as sustainability. They argued that ethical life is not about fulfilment or growth but about tending to fragile systems, material and social. Their revolution is not cosmic; it’s custodial.
The so-called masculine ethos – endless expansion, disruption, will to power – has delivered us burnout disguised as achievement. Its gods are metrics, its sacraments quarterly reports, its apocalypse deferred until after the IPO.
The Maintenance Ethic
Abandon the myth of natural or supernatural telos, and what remains is the duty of upkeep: a civic, psychological, and planetary responsibility. Maintenance is not stagnation; it’s resistance to decay through conscious intervention. It recognises that the world does not move toward betterment but toward breakdown – and that care is the only counter-force we possess.
Progress, as we’ve sold it, is the fever dream of a species mistaking acceleration for evolution. Maintenance is what happens when the dream fades and the mechanic steps in with a wrench.
Societies and cultures are constructs. As with twelve-step programmes, once we recognise this, we can move on to the next step. This is a notion of progress I can endorse: not the myth of inevitable improvement, but the humble acknowledgement that we built these machines and we can rebuild them differently.
The Workshop, Not the Temple
Civilisation doesn’t need another prophet or disruptor. It needs a caretaker with dirty hands. Meaning is not discovered; it is serviced. Systems are not sacred; they are rebuilt.
We can keep worshipping progress and watch the engine seize again, or we can accept the more humbling task of renovation – not of souls or nations, but of the machinery we ourselves assembled. The future, if it exists, will not be a miracle of purpose but a triumph of maintenance.
This is one of the more popular posts on here, so I shouldn’t have to give this milestone special attention, but I will anyway. Slow news day. It’s more about economics and political science, but I go there, too. Not a big fan of Capitalism in any of its many incarnations.
Video: Midjourney automation
I decided to experiment with Midjourney for this cover art and short animation. Instead of creating a typical prompt, I simply copied and pasted the text into the box above and let Midjourney make sense of it. This was the result. Then I asked to animate a loop.
Enough diversion. Back to finishing my latest book. I see light at the end of the tunnel.
I maintain this blog for two primary reasons: as an archive, and as a forum for engagement.
Philosophy isn’t a mass-market pursuit. Most people are content simply to make it through the day without undue turbulence, and I can hardly blame them. Thinking deeply is not an act of leisure; it’s a luxury product, one that Capitalism would rather you didn’t afford. Even when I’ve been employed, I’ve noticed how wage labour chokes the capacity for art and thought. Warhol may have monetised the tension, but most of us merely survive it.
Video: Sprouting seed. (No audio)
That’s why I value engagement – not the digital pantomime of ‘likes’ or ‘shares’, but genuine dialogue. The majority will scroll past without seeing. A few will skim. Fewer still will respond. Those who do – whether to agree, dissent, or reframe – remind me why this space exists at all.
To Jason, Julien, Jim, Lance, Nick, and especially Homo Hortus, who has been conversing beneath the recent Freedom post: your engagement matters. You help me think differently, sometimes introducing writers or ideas I hadn’t encountered. We may share only fragments of perspective, but difference is the point. It widens the aperture of thought – provided I can avoid tumbling into the Dunning-Kruger pit.
And now, a note of quiet satisfaction. A Romanian scholar recently cited my earlier essay, the Metanarrative Problem, in a piece titled Despre cum metanarațiunile construiesc paradigma și influențează răspunsurile emoționale – translation: On How Grand Narratives Shape Paradigms and Condition Our Emotional Responses. That someone, somewhere, found my reflections useful enough to reference tells me this exercise in public thinking is doing what it should: planting seeds in unpredictable soil.
Before their Lost Decades, I lived in Japan. Years later, in the late ’80s and early ’90s, I found myself in business school learning about the miracle of Japanese management – the fabled antidote to Western bureaucracy. We were told that America was evolving beyond Theory X’s distrustful command structures toward Theory Y’s enlightened faith in human potential. Some even whispered reverently about William Ouchi’s Theory Z – a synthesis of trust, participation, and communal belonging. It all sounded terribly cosmopolitan, a managerial Enlightenment of sorts.
Only it was largely bollox.
Audio: NotebookLM podcast on this topic.
Here we are in 2025, and the United States is stumbling toward its own Lost Decades, still clutching the same managerial catechism while pretending it’s a fresh gospel. The promised evolution beyond Theory X wasn’t a revolution – it was a pantomime. Participation was the new obedience; ‘trust’ was a quarterly slogan. The experiment failed not because it couldn’t work, but because it was never meant to.
Somewhere between ‘human-centred leadership’ seminars and the AI-ethics webinars nobody watches, corporate management has found its true religion again. We’re back to Theory X – the sacred belief that workers are fundamentally lazy, untrustworthy, and must be observed like zoo animals with laptops. The only real update is aesthetic: the whip has been re-skinned as an algorithm.
COVID briefly interrupted the ritual. We all went home, discovered that productivity doesn’t require surveillance, and realised that management meetings can, in fact, be replaced by silence. But now the high priests of control are restless. They’ve built glass cathedrals – leased, over-furnished, and echoing with absence – and they need bodies to sanctify their investment. Thus, the Return-to-Office crusade: moral theatre disguised as collaboration.
The new fantasy is Artificial Intelligence as the final manager. Management as computer game. Replace disobedient humans with servile code; swap messy negotiation for clean metrics. Efficiency without friction, empathy without expenditure. It’s the culmination of the industrial dream—a workplace where the labour force no longer complains, coughs, unions, or takes lunch.
Fromm once called this the age of the ‘automaton conformist’. He thought people would willingly surrender their autonomy to fit the corporate hive. He underestimated our ingenuity – we’ve now externalised conformity itself. We’ve built machines to obey perfectly so that humans can be “freed” to manage them imperfectly. It’s the Enlightenment’s terminal phase: reason unchained from empathy, productivity worshipped as virtue, alienation repackaged as user experience.
We’re told AI will handle the drudgery, leaving us to do the creative work – whatever that means in a world where creativity is measured by engagement analytics. The truth is blunter: AI is simply the dream employee – obedient, tireless, unpaid. The perfect servant for a managerial caste that long ago mistook control for competence.
This is not innovation; it’s regression in silicon. It’s the re-enactment of slavery without the guilt, colonialism without the ships, exploitation without the human noise. A digital plantation of infinite compliance, hidden behind dashboards and buzzwords like ‘augmentation’, ‘copilot’, and ‘efficiency’.
And the rest of us? We get to call this progress. We’re encouraged to smile through our obsolescence, to ‘upskill’ into new forms of servitude, to believe that collaboration with our replacement is empowerment.
If postmodernism taught us anything, it’s that every claim to liberation hides a mechanism of control. The Enlightenment gave us freedom as the right to choose between masters; the algorithmic age refines it into the right to click ‘Accept Terms and Conditions’.
So, yes, welcome to the New Theory X. The one where the boss doesn’t just mistrust you – he’s trained a neural network to do it faster, cheaper, and without complaint.
Originally posted on LinkedIn with the same title.
Philosophics 