Within One Sigma of Civilisation

Freud once quipped that people are “normal” only on average. To the degree that they deviate from the mean, they are neurotic, psychotic, or otherwise abnormal. Whatever else one thinks of Freud, the metaphor holds for Modernity.

Image: Picture and quote by Sigmund Freud: Every normal person, in fact, is only normal on the average. His ego approximates to that of the psychotic in some part or other and to a greater or lesser extent. —Analysis Terminable And Interminable (1937), Chapter V

We are “Modern” only on average, and only for the first standard deviation. Within one sigma, you can wave a flag and declare: rational, secular, Enlightened. But step further into the tails and the façade dissolves. The “normal” modern turns out to attend megachurches, consult horoscopes, share conspiracy memes, or cling to metaphysical relics that Enlightenment reason was supposed to have torched centuries ago.

The problem isn’t that these people aren’t Modern. The problem is that nobody is Modern, not in the sense the story requires. The mean is an over-fitted abstraction. “Modernity” works like Freud’s “normal”: a statistical average that erases the deviations, then insists that the erased bits are pathology rather than reality.

But the tails are where most of human life actually happens. The “average Modern” is as mythical as the “reasonable person.” What we call Modernity is just a bell curve costume draped over the same mix of superstition, desire, and contingency that has always driven human behaviour.

Nature and Its Paperwork

We humans pride ourselves on being civilised. Unlike animals, we don’t let biology call the shots. A chimp reaches puberty and reproduces; a human reaches puberty and is told, not yet – society has rules. Biologically mature isn’t socially mature, and we pat ourselves on the back for having spotted the difference.

But watch how quickly that distinction vanishes when it threatens the in-group narrative. Bring up gender, and suddenly there’s no such thing as a social construct. Forget the puberty-vs-adulthood distinction we were just defending – now biology is destiny, immutable and absolute. Cross-gender clothing? “Against nature.” Transition? “You can’t be born into the wrong body.” Our selective vision flips depending on whose ox is being gored.

The same trick appears in how we talk about maturity. You can’t vote until 18. You’re not old enough to drink until 21. You’re not old enough to stop working until 67. These numbers aren’t natural; they’re paperwork. They’re flags planted in the soil of human life, and without the right flag, you don’t count.

The very people who insist on distinguishing biological maturity from social maturity when it comes to puberty suddenly forget the distinction when it comes to gender. They know perfectly well that “maturity” is a construct – after all, they’ve built entire legal systems around arbitrary thresholds – but they enforce the amnesia whenever it suits them. Nietzsche would say it plainly: the powerful don’t need to follow the rules, they only need to make sure you do.

So the next time someone appeals to “nature,” ask: which one? The nature that declares you old enough to marry at puberty? The nature that withholds voting, drinking, or retirement rights until a bureaucrat’s calendar says so? Or the nature that quietly mutates whenever the in-group needs to draw a new line around civilisation?

The truth is, “nature” and “maturity” are less about describing the world than about policing it. They’re flags, shibboleths, passwords. We keep calling them natural, but the only thing natural about them is how often they’re used to enforce someone else’s story.

A Critique of Reason (Not to Be Confused with Kant’s)

2–3 minutes

Kant, bless him, thought he was staging the trial of Reason itself, putting the judge in the dock and asking whether the court had jurisdiction. It was a noble spectacle, high theatre of self-scrutiny. But the trick was always rigged. The presiding judge, the prosecution, the jury, the accused, all wore the same powdered wig. Unsurprisingly, Reason acquitted itself.

The Enlightenment’s central syllogism was never more than a parlour trick:

  • P1: The best path is Reason.
  • P2: I practice Reason.
  • C: Therefore, Reason is best.

It’s the self-licking ice-cream cone of intellectual history. And if you dare to object, the trap springs shut: what, you hate Reason? Then you must be irrational. Inquisitors once demanded heretics prove they weren’t in league with Satan; the modern equivalent is being told you’re “anti-science.” The categories defend themselves by anathematising doubt.

The problem is twofold:

First, Reason never guaranteed agreement. Two thinkers can pore over the same “facts” and emerge with opposite verdicts, each sincerely convinced that Reason has anointed their side. In a power-laden society, it is always the stronger voice that gets to declare its reasoning the reasoning. As Dan Hind acidly observed, Reason is often nothing more than a marketing label the powerful slap on their interests.

Second, and this is the darker point, Reason itself is metaphysical, a ghost in a powdered wig. To call something “rational” is already to invoke an invisible authority, as if Truth had a clerical seal. Alasdair MacIntyre was right: strip away the old rituals and you’re left with fragments, not foundations.

Other witnesses have tried to say as much. Horkheimer and Adorno reminded us that Enlightenment rationality curdles into myth the moment it tries to dominate the world. Nietzsche laughed until his throat bled at the pretence of universal reason, then promptly built his own metaphysics of will. Bruno Latour, in We Have Never Been Modern, dared to expose Science as what it actually is – a messy network of institutions, instruments, and politics masquerading as purity. The backlash was so swift and sanctimonious that he later called it his “worst” book, a public recantation that reads more like forced penance than revelation. Even those who glimpsed the scaffolding had to return to the pews.

So when we talk about “Reason” as the bedrock of Modernity, let’s admit the joke. The bedrock was always mist. The house we built upon it is held up by ritual, inertia, and vested interest, not granite clarity. Enlightenment sold us the fantasy of a universal judge, when what we got was a self-justifying oracle. Reason is not the judge in the courtroom. Reason is the courtroom itself, and the courtroom is a carnival tent – all mirrors, no floor.

Modernity: The Phase That Never Was

6–8 minutes

We’re told we live in the Enlightenment, that Reason™ sits on the throne and superstition has been banished to the attic. Yet when I disguised a little survey as “metamodern,” almost none came out as fully Enlightened. Three managed to shed every trace of the premodern ghost, one Dutch wanderer bypassed Modernity entirely, and not a single soul emerged free of postmodern suspicion. So much for humanity’s great rational awakening. Perhaps Modernity wasn’t a phase we passed through at all, but a mirage we still genuflect before, a lifestyle brand draped over a naked emperor.

Audio: NotebookLM podcast on this topic

The Enlightenment as Marketing Campaign

The Enlightenment is sold to us as civilisation’s great coming-of-age: the dawn when the fog of superstition lifted and Reason took the throne. Kant framed it as “man’s emergence from his self-incurred immaturity” – an Enlightenment bumper sticker that academics still like to polish and reapply. But Kant wasn’t writing for peasants hauling mud or women without the vote; he was writing for his own coterie of powdered-wig mandarins, men convinced their own habits of rational debate were humanity’s new universal destiny.

Modernity, in this story, isn’t a historical stage we all inhabited. It’s an advertising campaign: Reason™ as lifestyle brand, equality as tagline, “progress” as the logo on the tote bag. Modernity, in the textbooks, is billed as a historical epoch, a kind of secular Pentecost in which the lights came on and we all finally started thinking for ourselves. In practice, it was more of a boutique fantasy, a handful of gentlemen mistaking their own rarefied intellectual posture for humanity’s destiny.

The Archetype That Nobody Lives In

At the core of the Enlightenment lies the archetype of Man™: rational, autonomous, unencumbered by superstition, guided by evidence, weighing pros and cons with the detachment of a celestial accountant. Economics repackaged him as homo economicus, forever optimising his utility function as if he were a spreadsheet in breeches.

But like all archetypes, this figure is a mirage. Our survey data, even when baited as a “metamodern survey”, never produced a “pure” Enlightenment subject.

  • 3 scored 0% Premodern (managing, perhaps, to kick the gods and ghosts to the kerb).
  • 1 scored 0% Modern (the Dutch outlier: 17% Premodern, 0% Modern, 83% Post, skipping the Enlightenment altogether, apparently by bike).
  • 0 scored 0% Postmodern. Every single participant carried at least some residue of suspicion, irony, or relativism.

The averages themselves were telling: roughly 18% Premodern, 45% Modern, 37% Postmodern. That’s not an age of Reason. That’s a muddle, a cocktail of priestly deference, rationalist daydreams, and ironic doubt.

Even the Greats Needed Their Crutches

If the masses never lived as Enlightenment subjects, what about the luminaries? Did they achieve the ideal? Hardly.

  • Descartes, desperate to secure the cogito, called in God as guarantor, dragging medieval metaphysics back on stage.
  • Kant built a cathedral of reason only to leave its foundations propped up by noumena: an unseeable, unknowable beyond.
  • Nietzsche, supposed undertaker of gods, smuggled in his own metaphysics of will to power and eternal recurrence.
  • William James, surveying the wreckage, declared that “truth” is simply “what works”, a sort of intellectual aspirin for the Enlightenment headache.

And economists, in a fit of professional humiliation, pared the rational subject down to a corpse on life support. Homo economicus became a creature who — at the very least, surely — wouldn’t choose to make himself worse off. But behavioural economics proved even that meagre hope to be a fantasy. People burn their wages on scratch tickets, sign up for exploitative loans, and vote themselves into oblivion because a meme told them to.

If even the “best specimens” never fully embodied the rational archetype, expecting Joe Everyman, who statistically struggles to parse a sixth-grade text and hasn’t cracked a book since puberty, to suddenly blossom into a mini-Kant is wishful thinking of the highest order.

The Dual Inertia

The real story isn’t progress through epochs; it’s the simultaneous drag of two kinds of inertia:

  • Premodern inertia: we still cling to sacred myths, national totems, and moral certainties.
  • Modern inertia: we still pretend the rational subject exists, because democracy, capitalism, and bureaucracy require him to.

The result isn’t a new epoch. It’s a cultural chimaera: half-superstitious, half-rationalist, shot through with irony. A mess, not a phase..

Arrow’s Mathematical Guillotine

Even if the Enlightenment dream of a rational demos were real, Kenneth Arrow proved it was doomed. His Impossibility Theorem shows that no voting system can turn individual rational preferences into a coherent “general will.” In other words, even a parliament of perfect Kants would deadlock when voting on dinner. The rational utopia is mathematically impossible.

So when we are told that democracy channels Reason, we should hear it as a polite modern incantation, no sturdier than a priest blessing crops.

Equality and the Emperor’s Wardrobe

The refrain comes like a hymn: “All men are created equal.” But the history is less inspiring. “Men” once meant property-owning Europeans; later it was generously expanded to mean all adult citizens who’d managed to stay alive until eighteen. Pass that biological milestone, and voilà — you are now certified Rational, qualified to determine the fate of nations.

And when you dare to question this threadbare arrangement, the chorus rises: “If you don’t like democracy, capitalism, or private property, just leave.” As if you could step outside the world like a theatre where the play displeases you. Heidegger’s Geworfenheit makes the joke bitter: we are thrown into this world without choice, and then instructed to exit if we find the wallpaper distasteful. Leave? To where, precisely? The void? Mars?

The Pre-Modern lord said: Obey, or be exiled. The Modern democrat says: Vote, or leave. And the Post-Enlightenment sceptic mutters: Leave? To where, exactly? Gravity? History? The species? There is no “outside” to exit into. The system is not a hotel; it’s the weather.

Here the ghost of Baudrillard hovers in the wings, pointing out that we are no longer defending Reason, but the simulacrum of Reason. The Emperor’s New Clothes parable once mocked cowardice: everyone saw the nudity but stayed silent. Our situation is worse. We don’t even see that the Emperor is naked. We genuinely believe in the fineries, the Democracy™, the Rational Man™, the sacred textile of Progress. And those who point out the obvious are ridiculed: How dare you mock such fineries, you cad!

Conclusion: The Comfort of a Ghost

So here we are, defending the ghost of a phase we never truly lived. We cling to Modernity as if it were a sturdy foundation, when in truth it was always an archetype – a phantom rational subject, a Platonic ideal projected onto a species of apes with smartphones. We mistook it for bedrock, built our institutions upon it, and now expend colossal energy propping up the papier-mâché ruins. The unfit defend it out of faith in their own “voice,” the elites defend it to preserve their privilege, and the rest of us muddle along pragmatically, dosing ourselves with Jamesian aspirin and pretending it’s progress.

Metamodernism, with its marketed oscillation between sincerity and irony, is less a “new stage” than a glossy rebranding of the same old admixture: a bit of myth, a bit of reason, a dash of scepticism. And pragmatism –James’s weary “truth is what works” – is the hangover cure that keeps us muddling through.

Modernity promised emancipation from immaturity. What we got was a new set of chains: reason as dogma, democracy as ritual, capitalism as destiny. And when we protest, the system replies with its favourite Enlightenment lullaby: If you don’t like it, just leave.

But you can’t leave. You were thrown here. What we call “Enlightenment” is not a stage in history but a zombie-simulation of an ideal that never drew breath. And yet, like villagers in Andersen’s tale, we not only guard the Emperor’s empty wardrobe – we see the garments as real. The Enlightenment subject is not naked. He is spectral, and we are the ones haunting him.

Go Back Where You Came From (And Other Spells)

2–3 minutes

There’s a certain kind of rhetorical grenade people like to lob when their sense of ownership feels wobbly. You’ve heard it. You’ve maybe had it lobbed in your general direction.

It’s not an argument, of course. It’s a spell. A warding charm. The linguistic equivalent of hissing at a stray cat in the garden. The phrase carries the weight of assumed belonging: we are naturally here, you are obviously not. The incantation is meant to banish you with a puff of words.

The other day, I watched a black activist absorb this spell and toss it back with deadpan precision:

Cue awkward silence. The symmetry was perfect. Suddenly, the verbal hex had reversed polarity, exposing the hypocrisy built into the original curse. The power of the spell depends entirely on who gets to cast it. When it comes from the wrong mouth, the whole structure of “common sense” collapses into farce.

Another example: a Greek immigrant in my orbit, accent still clinging to every consonant, grumbling about a black family that had moved into his neighbourhood. Why didn’t they “go back to Africa”? This from a man who himself had gone “back” from nowhere, except a homeland he happily abandoned for better wages and better weather. Colonialism is apparently a one-way ticket: Europeans roam the globe and call it destiny, but when others move into their postcode, it’s treated like an invasion.

I confess, I once flirted with the same nonsense. Years ago in Japan, in my more callow phase, I asked – half in jest, wholly in arrogance – why these people didn’t have the decency to speak my language. The difference, such as it is, lay in my awareness that I was being ridiculous. My Greek neighbour, my activist’s heckler—no irony there. They were dead serious.

That’s the grotesque comedy of racism: its logic isn’t logic at all. It’s ritual. A mantra recited to reassure oneself of belonging by denying it to others. It dresses itself in the robes of rationality – “go back where you came from” sounds like geography, after all – but it’s closer to medieval exorcism than reasoned debate.

And when the cursed simply whispers the incantation back? The spell collapses. The supposed “truth” reveals itself for what it always was: a desperate attempt to maintain the fiction that one kind of stranger is native and another will always be alien.

Every empire tells its children they were born at home, and tells everyone else they were born trespassing.

Butler versus Butler (on a bed of Beauvoir)

2–3 minutes

I’ve been reading Octavia Butler’s Dawn and find myself restless. The book is often lauded as a classic of feminist science fiction, but I struggle with it. My problem isn’t with aliens, or even with science fiction tropes; it’s with the form itself, the Modernist project embedded in the genre, which insists on posing questions and then supplying answers, like a catechism for progress. Sci-Fi rarely leaves ambiguity alone; it instructs.

Find the companion piece on my Ridley Park blog.

Audio: NotebookLM podcast summarising this topic.

Beauvoir’s Ground

Simone de Beauvoir understood “woman” as the Other – defined in relation to men, consigned to roles of reproduction, care, and passivity. Her point was not that these roles were natural, but that they were imposed, and that liberation required stripping them away.

Octavia Butler’s Lilith

Lilith Iyapo, the protagonist of Dawn, should be radical. She is the first human awakened after Earth’s destruction, a Black woman given the impossible role of mediating between humans and aliens. Yet she is not allowed to resist her role so much as to embody it. She becomes the dutiful mother, the reluctant carer, the compliant negotiator. Butler’s narration frequently tells us what Lilith thinks and feels, as though to pre-empt the reader’s interpretation. She is less a character than an archetype: the “reasonable woman,” performing the script of liberal Western femininity circa the 1980s.

Judith Butler’s Lens

Judith Butler would have a field day with this. For her, gender is performative: not an essence but a repetition of norms. Agency, in her view, is never sovereign; it emerges, if at all, in the slippages of those repetitions. Read through this lens, Octavia Butler’s Lilith is not destabilising gender; she is repeating it almost too faithfully. The novel makes her into an allegory, a vessel for explaining and reassuring. She performs the role assigned and is praised for her compliance – which is precisely how power inscribes itself.

Why Sci-Fi Leaves Me Cold

This helps me understand why science fiction so often fails to resonate with me. The problem isn’t the speculative element; I like the idea of estrangement, of encountering the alien. The problem is the Modernist scaffolding that underwrites so much of the genre: the drive to solve problems, to instruct the reader, to present archetypes as universal stand-ins. I don’t identify with that project. I prefer literature that unsettles rather than reassures, that leaves questions open rather than connecting the dots.

So, Butler versus Butler on the bedrock of Beauvoir: one Butler scripting a woman into an archetype, another Butler reminding us that archetypes are scripts. And me, somewhere between them, realising that my discomfort with Dawn is not just with the book but with a genre that still carries the DNA of the very Modernism it sometimes claims to resist.

The Lie That Invented Whiteness

“What is up with us white people?” asks John Biewen in his TEDx talk The Lie That Invented Racism. It’s the sort of line that makes a roomful of middle-class liberals laugh nervously, because it’s the kind of question we’d rather leave to other people – preferably the ones already burdened with the consequences of our civilisational mess. But Biewen’s point, following Ibram X. Kendi, is that race is not some primordial fact, a tragic misunderstanding of melanin levels. It was invented, quite literally, by a Portuguese royal propagandist in the fifteenth century, and it has been paying dividends to “us” ever since.

Video: TEDx Talk with John Biewen

Yes, invented. Not discovered like a continent, not unearthed like a fossil, not deduced like a law of motion. Fabricated. Gomes de Zurara, a court chronicler under King Afonso V, was tasked with writing a stirring tale to justify Portugal’s shiny new business model: kidnapping Africans and selling them like cattle. Zurara obligingly lumped every tribe and tongue south of the Sahara into a single category – “the Blacks,” beastly and conveniently inferior – and thus performed the intellectual sleight of hand that would metastasise into centuries of racial taxonomy. It wasn’t science. It wasn’t reason. It was marketing.

And here lies the exquisite irony: this happened at the dawn of Modernity, that self-anointed Age of Reason. The Enlightenment’s sales pitch was universality – “all men are created equal,” etc. – but tucked in the fine print was the little caveat that “man” actually meant white, European, propertied man. Everyone else? Barbaric, uncivilised, or in need of civilising at the end of a whip. Modernity congratulated itself on escaping medieval superstition while simultaneously cooking up the most profitable superstition of all: that human worth can be ranked by pigmentation.

Audio: NotebookLM podcast discusses this topic.

This is why racism has proved so stubborn. If it were merely a misunderstanding, like thinking the Earth is flat, we’d have grown out of it. But racism was never about confusion; it was about utility. A well-tuned lie, weaponised to justify land theft, slavery, and empire, then codified into law, census, and property rights. As Kendi and others point out, race became the scaffolding for a political economy that had to square Christian salvation with chains and sugar plantations. Voilà: whiteness – not as an identity, but as a racket.

And yet, “good white people” (Dow’s term, delivered with that Minnesota-nice grimace) still act as though racism is a tragic but external drama: Black people versus hood-wearing villains, while we clap politely from the sidelines. But there are no sidelines. Whiteness was built to privilege us; neutrality is just complicity in better shoes. As historian Nell Irvin Painter reminds us, the Greeks thought they were superior, yes – but on cultural, not chromatic grounds. Race, as a concept, is a modern fix, not a timeless truth.

So what’s the moral? Stop romanticising the Enlightenment as though it were some grand emancipation. It was also a bureaucracy for inequality, a rationalisation engine that could make even human trafficking sound like a noble project. To dismantle racism is not to cleanse an ancient superstition but to tear out one of Modernity’s central operating systems.

The uncomfortable fact – the one Dow leaves hanging like smoke after the torch march – is this: if whiteness was invented for profit, then dismantling it is not philanthropy. It is debt repayment. And debt, as any bank will tell you, compounds with interest.

On Agency, Suicide, and the Moving Train

I’ve been working through the opening chapters of Octavia Butler’s Dawn. At one point, the alien Jdahya tells Lilith, “We watched you commit mass suicide.”*

The line unsettles not because of the apocalypse itself, but because of what it presumes: that “humanity” acted as one, as if billions of disparate lives could be collapsed into a single decision. A few pulled triggers, a few applauded, some resisted despite the odds, and most simply endured. From the alien vantage, nuance vanishes. A species is judged by its outcome, not by the uneven distribution of responsibility that produced it.

This is hardly foreign to us. Nationalism thrives on the same flattening. We won the war. We lost the match. A handful act; the many claim the glory or swallow the shame by association. Sartre takes it further with his “no excuses” dictum, even to do nothing is to choose. Howard Zinn’s “You can’t remain neutral on a moving train” makes the same move, cloaked in the borrowed authority of physics. Yet relativity undermines it: on the train, you are still; on the ground, you are moving. Whether neutrality is possible depends entirely on your frame of reference.

What all these formulations share is a kind of metaphysical inflation. “Agency” is treated as a universal essence, something evenly spread across the human condition. But in practice, it is anything but. Most people are not shaping history; they are being dragged along by it.

One might sketch the orientations toward the collective “apple cart” like this:

  • Tippers with a vision: the revolutionaries, ideologues, or would-be prophets who claim to know how the cart should be overturned.
  • Sycophants: clinging to the side, riding the momentum of others’ power, hoping for crumbs.
  • Egoists: indifferent to the cart’s fate, focused on personal comfort, advantage, or escape.
  • Stabilisers: most people, clinging to the cart as it wobbles, preferring continuity to upheaval.
  • Survivors: those who endure, waiting out storms, not out of “agency” but necessity.

The Stabilisers and Survivors blur into the same crowd, the former still half-convinced their vote between arsenic and cyanide matters, the latter no longer believing the story at all. They resemble Seligman’s shocked dogs, conditioned to sit through pain because movement feels futile.

And so “humanity” never truly acts as one. Agency is uneven, fragile, and often absent. Yet whether in Sartre’s philosophy, Zinn’s slogans, or Jdahya’s extraterrestrial indictment, the temptation is always to collapse plurality into a single will; you chose this, all of you. It is neat, rhetorically satisfying, and yet wrong.

Perhaps Butler’s aliens, clinical in their judgment, are simply holding up a mirror to the fictions we already tell about ourselves.


As an aside, this version of the book cover is risible. Not to devolve into identity politics, but Lilith is a dark-skinned woman, not a pale ginger. I can only assume that some target science fiction readers have a propensity to prefer white, sapphic adjacent characters.

I won’t even comment further on the faux 3D title treatment, relic of 1980s marketing.


Spoiler Alert: As this statement about mass suicide is a Chapter 2 event, I am not inclined to consider it a spoiler. False alarm.

Sustenance Novella free on Kindle

On 7–8 September 2025, the Kindle version of my Ridley Park novella Sustenance will be available free to everyone on Amazon. (It’s always free if you’re a KindleUnlimited member, but these two days open it up to all readers.)

👉 https://www.amazon.com/dp/B0F9PTK9N2

So what is Sustenance?

It’s a novella that begins with the dust and grit of rural Iowa – soybean fields, rusted trucks, a small town where everyone knows your name (and your secrets). At first glance, it reads like plainspoken realism, narrated by a local mechanic who insists he’s just a “regular guy.” But then the ground literally shifts. A crash. Figures glimpsed by firelight in the woods. Naked, violet-skinned beings who don’t laugh, don’t sleep, don’t even breathe.

What follows is not your usual alien-invasion story. It’s quieter, stranger, and more unsettling. The encounters with the visitors aren’t about lasers or spaceships – they’re about language, culture, and the limits of human understanding. What happens when concepts like propertylaw, or even woman and man don’t translate? What does it mean when intimacy itself becomes a site of misunderstanding?

Sustenance is for readers who:

  • Gravitate toward literary fiction with a speculative edge rather than straight genre beats
  • Appreciate the mix of the banal and the uncanny – the smell of corn dust giving way to the shock of alien otherness
  • Are interested in themes of language, power, misunderstanding, and human self-deception
  • Enjoy writers like Jeff VanderMeer, Margaret Atwood, Octavia Butler, or Denis Johnson – voices that blur realism, philosophy, and estrangement

This isn’t a story that offers tidy answers. It lingers, provokes, and resists easy moral closure. Think of it less as a sci-fi romp and more as a philosophical fable wrapped in small-town dust and cicada-song.

This version of the book is available in these Kindle storefronts:
United States, United Kingdom, Germany, France, Spain, Italy, Netherlands, Japan, Brazil, Canada, Mexico, Australia, and India

For more details, visit the Sustenance page.

📚 Grab your free Kindle copy on 7–8 September 2025

I made this Kindle version available for free to get some reviews. This promotion is all or nothing, so take advantage of the opportunity. If you want to leave a review, please do.

Snake Oil in Academic Robes: Selling Tickets They Don’t Own

Yaron Brook, ever Ayn Rand’s ventriloquist, insists students are customers. Education, in his frame, is no different from a gym membership; you pay to be made “uncomfortable.” Professors as personal trainers, universities as masochism boutiques. It’s an absurd metaphor that fits all too well in our consumerist age: education rebranded as a service industry, discomfort sold at premium prices.

Video: What is killing universities?

Catherine Liu cuts in sharply: I am not a service worker. And she’s right. Education is not concierge service; it is meant to disturb, dislodge, and disorient. Liu distinguishes “Leftist” universal reason from “Liberal” mushy inclusivity, nostalgic for Enlightenment rationality, perhaps, but her refusal to collapse education into hospitality is a rare moment of clarity.

Eric Kaufman diagnoses the “new left” as a cult of the sacred, where identity is fetishised and offence policed. Liu nods; Brook flirts with Marxism for a minute; suddenly everyone seems to agree the university has lost its bearings.

Brook is not wrong that conservatives self-select out of higher ed. But let’s be clear: not because academia is too “left,” but because they crave catechism, not critique. They want ideological madrassas, not laboratories of doubt. In this sense, Brook’s consumer model is apt: conservatives want a product that validates their priors. That is indoctrination, not education.

Meanwhile, the universities collude in their own corruption. They market “education™” as networking, branding, and employability. At the top tier, the Ivies, Oxbridge, Grandes Écoles, you might still buy proximity to power. But below that? Snake oil. At best, you get nosebleed seats in the auditorium of influence. At worst, an obstructed view behind a pillar. For most, the ticket is counterfeit: a credential that promises access and delivers only debt.

And yet, the true thing still exists. Real education, the kind Liu gestured toward, doesn’t need oak-panelled halls or hedge-fund endowments. It can happen online, in a book, in a seminar, even here with ChatGPT. It’s the deliberate encounter with discomfort, with error, with reason itself. But snake oil sells better than hard truths, and so universities keep hawking tickets they don’t own.