🤔 If liberation now feels indistinguishable from exhaustion, what exactly have we been freed from?
Image: Exhaustion means you’re working hard, and working hard means you’re good.
Han’s slender essay reads like a diagnosis of our psychic economy. The disciplinary society of ‘thou shalt’ has dissolved into the achievement society of ‘yes, I can’. We no longer rebel against authority; we internalise it, polishing our exhaustion until it gleams like ambition. Productivity replaces purpose. Rest becomes guilt. The subject, stripped of exterior constraint, now self-flagellates in the name of freedom.
We exploit ourselves and think we are free.
What Han captures is not mere fatigue but a civilisational pathology: the compulsion to optimise the self as though it were capital. Burnout is not the collapse of will but the logical conclusion of unlimited permission.
If liberation now feels indistinguishable from exhaustion, what exactly have we been freed from?
From the series Readings in Late Exhaustion – a Philosophics reflection on the maladies of modernity.
About the Series — Readings in Late Exhaustion
These cards belong to Readings in Late Exhaustion, a Philosophics project tracing the psychic and cultural costs of late capitalism.
Each card interprets a contemporary work of critical theory through the language of collectable gameplay, where identity, labour, and value become quantified acts.
The format itself is the critique: a system of self-expenditure disguised as achievement, reflection rendered as performance.
This is one of the more popular posts on here, so I shouldn’t have to give this milestone special attention, but I will anyway. Slow news day. It’s more about economics and political science, but I go there, too. Not a big fan of Capitalism in any of its many incarnations.
Video: Midjourney automation
I decided to experiment with Midjourney for this cover art and short animation. Instead of creating a typical prompt, I simply copied and pasted the text into the box above and let Midjourney make sense of it. This was the result. Then I asked to animate a loop.
Enough diversion. Back to finishing my latest book. I see light at the end of the tunnel.
Erich Fromm’s The Sane Society turns seventy this year, and like a ghost of reason past, it refuses to leave. His target was Capitalism™ – not merely as an economic system, but as a psychic infection. Replace the word factory with Zoom call, and his diagnosis reads like yesterday’s corporate newsletter. We’ve upgraded our machines but not our misery.
“Those who cannot remember the past are condemned to repeat it.”
Aside from its psychobabble, The Sane Society, published in 1954, reads almost like it could have been written in 2024. I’d go out on a limb and claim it will still be relevant in 2054 – because Capitalism™ and the relationship it creates between humans and machines, and humans and other humans. It’s a divisive ideology. I’ve read a lot of content on employee engagement in the past decade. I’d been exposed to it in my Organisational Behaviour courses in the late ’80s. Things were going to change. We’d plotted a future.
Audio: NotebookLM podcast on this topic.
Only nothing material has changed. We pretended to notice the problem and fix it, but the people reporting the issue and the people in charge did not share a worldview. And the young managers who were taught about the challenge were either not promoted or changed their tune to facilitate their own promotion. Funny how the selection process favours groupthink over diversity of opinion.
Video: Apathetic Office Worker
On balance, most people tend to hate or be otherwise dissatisfied with their jobs. This is nothing new. It was true before Fromm’s book, and it is true now. I published a series of posts on prostitutionin 2018 and discovered that escorts had better job satisfaction than the larger population. Let that sink in.
‘…the vast majority of the population work as employees with little skill required, and with almost no chance to develop any particular talents, or to show any outstanding achievements. While the managerial or professional groups have at least considerable interest in achieving something more or less personal, the vast majority sell their physical, or an exceedingly small part of their intellectual capacity to an employer to be used for purposes of profit in which they have no share, for things in which they have no interest, with the only purpose of making a living, and for some chance to satisfy their consumer’s greed.
‘Dissatisfaction, apathy, boredom, lack of joy and happiness, a sense of futility and a vague feeling that life is meaningless, are the unavoidable results of this situation. This socially patterned syndrome of pathology may not be in the awareness of people; it may be covered by a frantic flight into escape activities, or by a craving for more money, power, prestige. But the weight of the latter motivations is so great only because the alienated person cannot help seeking for such compensations for his inner vacuity, not because these desires are the “natural” or most important incentives for work.‘
Fromm, ever the optimist, thought alienation might be cured through self-awareness and communal values. The twentieth century politely ignored him, opting instead for mindfulness apps and performance reviews.
We’ve upgraded our machines but not our misery.
I’ve excised the psychobabble, but he continues…
‘But even the data on conscious job satisfaction are rather telling. In a study about job satisfaction on a national scale, satisfaction with and enjoyment of their job was expressed by 85 per cent of the professionals and executives, by 64 per cent of whitecollar people, and by 41 per cent of the factory workers. In another study, we find a similar picture: 86 per cent of the professionals, 74 per cent of the managerial, 42 per cent of the commercial employees, 56 per cent of the skilled, and 48 per cent of the semi-skilled workers expressed satisfaction.
‘We find in these figures a significant discrepancy between professionals and executives on the one hand, workers and clerks on the other. Among the former only a minority is dissatisfied—among the latter, more than half. Regarding the total population, this means, roughly, that over half of the total employed population is consciously dissatisfied with their work, and do not enjoy it. If we consider the unconscious dissatisfaction, the percentage would be considerably higher. Taking the 85 per cent of “satisfied” professionals and executives, we would have to examine how many of them suffer from psychologically determined high blood pressure, ulcers, insomnia, nervous tension and fatigue. Although there are no exact data on this, there can be no doubt that, considering these symptoms, the number of really satisfied persons who enjoy their work would be much smaller than the above figures indicate.
‘As far as factory workers and office clerks are concerned, even the percentage of consciously dissatisfied people is remarkably high. Undoubtedly the number of unconsciously dissatisfied workers and clerks is much higher. This is indicated by several studies which show that neurosis and psychogenic illnesses are the main reasons for absenteeism (the estimates for the presence of neurotic symptoms among factory workers go up to about 50 per cent). Fatigue and high labor turnover are other symptoms of dissatisfaction and resentment.’
In the twenty-first century, job dissatisfaction has increased even more. To me, it’s interesting to consider how many people harken back to the ‘good old days’, yet there is little evidence to support the view. Almost schizophrenically, others look to the promise of the future and technology, yet this is simply another narrative with no basis in fact.
The irony is that we’ve automated everything except fulfilment. Even our dissatisfaction has become efficient – streamlined, quantified, and monetised. Fromm warned that the sickness of society was its sanity. On that front, we’re positively thriving.
This is the proof copy of The Illusion of Light. I reviewed it, approved it, and signalled ‘good to go’. This is being printed and distributed through KDP. I’ve used them before. They’ve been reliable.
EDIT: On the upside, I’ve been notified that the hardback version is available, but it doesn’t appear to be available in France and Canada, two target regions. Hopefully, it becomes available outside of the U.S. soon.
EDIT : J’ai été informé que la version reliée est désormais disponible. Malheureusement, elle ne semble pas encore l’être en France ni au Canada, les deux régions que je visais en priorité. Espérons qu’elle franchira bientôt les frontières du système et sera distribuée ailleurs qu’aux États-Unis.
International marketplaces. It takes 3-5 business days for your hardcover to show as in stock.
Until now.
My approval triggered a workflow. I know workflows. I used to design them. I also know how dumb they can be.
KDP’s process flagged an error: the text on the spine might not be on the spine. ‘Might’. Theoretically. It could be offset, cut off, or printed on a fold. I understand their reasoning – high-speed printers, mechanical variance, and return risk. I also understand statistics, and a single observation doesn’t make a trend. But anyone with eyes can see at least a couple of millimetres of clearance at the top and bottom. This isn’t a case of ‘maybe’. It’s fine.
What fascinates me here is the ritual of compliance. Once a process is codified, it becomes self-justifying. The rule exists; therefore, it must be obeyed. There is no appeal to reason – only to the flowchart.
In the 1980s, when I was an audio engineer recording to two-inch magnetic tape, some of us liked to record hot, pushing the levels just past the recommended limits. You learned to ride the edge, to court distortion without collapse. That’s how I designed the spine text. Within tolerance. With headroom.
The problem is that modern systems don’t tolerate edges. There’s no “override” button for informed judgment. My remediation path is to shrink the type by half a point, resubmit, and pretend the machine was right.
What’s absurd is the timing. The same system that generated the proof approved this layout days ago. An automated OCR scan could have caught this phantom error earlier. Instead, the machine waits until the human signs off, then throws a flag so the process can justify its existence.
KDP is still faster and saner than IngramSpark. But this is capitalism distilled: survival by being marginally less incompetent than your competitor. Optimisation, not in the sense of best possible, but of barely better than worst acceptable.
The lesson, as always, is that processes begin as aids and end as prisons. The workflow, like the Enlightenment, believes itself rational. But the longer it runs, the less it serves the human at the console and the more it worships its own perfection.
Want to talk about meta? This underscores the contents of the book itself. What the Enlightenment once called Reason, modernity now calls Process. Both pretend to neutral objectivity while enshrining obedience as virtue. The bureaucracy of light has become digital – its catechism written in checkboxes, its priests replaced by automated validators. Every workflow promises fairness; each only codifies submission. The real danger isn’t that machines will replace judgment, but that we will stop noticing when they already have.
The Story Continues: Behind the Scenes
Image: Screenshot of Illustrator layout
I’ve reduced the font size on the spine from 14 points to 13.5. It still technically bleeds over a guideline. I hope I am not forced to reduce it to 13. A reason for text on the spine is to make it visible. Hopefully, the black-and-white vertical separation will help in this regard. Fingers crossed.
It’s almost endearing, really how the intellectuals of mid-century Europe mistook the trembling of their own cage for the dawn chorus of freedom. Reading Erich Fromm’s The Sane Society today feels like being handed a telegram from Modernism’s last bright morning, written in the earnest conviction that history had finally grown up. The war was over, the worker was unionised, the child was unspanked, and the libido – good heavens – was finally allowed to breathe. What could possibly go wrong?
Audio: NotebookLM podcast on this topic.
Fromm beams:
“In the twentieth century, such capitalistic exploitation as was customary in the nineteenth century has largely disappeared. This must not, however, becloud the insight into the fact that twentieth-century as well as nineteenth-century Capitalism is based on the principle that is to be found in all class societies: the use of man by man.”
The sleight of hand is marvellous. He spots the continuation of exploitation but calls it progress. The worker has become a ‘partner’, the manager a ‘team leader’, and the whip has been replaced by a time card. No one bows anymore, he writes. No, they just smile through performance reviews and motivational posters.
Fromm’s optimism borders on metaphysical comedy.
“After the First World War, a sexual revolution took place in which old inhibitions and principles were thrown overboard. The idea of not satisfying a sexual wish was supposed to be old-fashioned or unhealthy.”
Ah yes, the Jazz Age orgy of liberation – champagne, Freud, and flapper hemlines. The problem, of course, is that every generation mistakes its new neuroses for freedom from the old ones. Fromm’s “sexual revolution” was barely a shuffle in the bourgeois bedroom; Beauvoir’s Deuxième Sexe arrived the next year, practically shouting across the café table that liberation was still a myth stitched into the same old corset.
Beauvoir, at least, sensed the trap: every gesture toward freedom was refracted through patriarchal fantasy, every ‘choice’ conditioned by the invisible grammar of domination. Fromm, bless him, still believed in a sane society – as if sanity were something history could deliver by instalment.
Meanwhile, the Existentialists were in the next room, chain-smoking and muttering that existence precedes essence. Freedom, they insisted, wasn’t something achieved through social reform but endured as nausea. Post-war Paris reeked of it – half despair, half Gauloises. And within a decade, the French schools would dismantle the very scaffolding that held Fromm’s optimism together: truth, progress, human nature, the subject.
The Modernists thought they were curing civilisation; the Post-Moderns knew it was terminal and just tried to describe the symptoms with better adjectives.
So yes, Fromm’s Sane Society reads now like a time capsule of liberal humanist faith – this touching belief that the twentieth century would fix what the nineteenth broke. Beauvoir already knew better, though even she couldn’t see the coming avalanche of irony, the final revelation that emancipation was just another product line.
Liberation became a brand, equality a slogan, sanity a statistical average. Fromm’s dream of psychological health looks quaint now, like a health spa brochure left in the ruins of a shopping mall.
And yet, perhaps it’s precisely that naivety that’s worth cherishing. For a moment, they believed the world could be cured with reason and compassion – before history reminded them, as it always does, that man is still using man, only now with friendlier UX design and better lighting.
In the late 1990s, the Wachowskis gave us The Matrix – Keanu Reeves as Neo, the Chosen One™, a man so bland he could be anyone, which was the point. Once he realised he was living inside a simulation, he learned to bend its laws, to dodge bullets in slow motion and see the code behind the curtain. Enlightenment, Hollywood-style.
Audio: NotebookLM podcast on this topic.
But here’s the twist, the film itself couldn’t stomach: realising the simulation doesn’t free you from it.
Knowing that race and gender are social constructs doesn’t erase their architecture. Knowing that our economies, legal systems, and so-called democracies are fictions doesn’t get us out of paying taxes or playing our assigned roles. “The social contract” is a collective hallucination we agreed to before birth. That and a dollar still won’t buy you a cup of coffee.
Baudrillard, whose Simulacra and Simulation the film name-dropped like a trophy, argued that simulation doesn’t hide reality – it replaces it. When representation becomes indistinguishable from the thing it represents, truth evaporates, leaving only consensus. We don’t live in a system of power; we live in its performance.
The Matrix got the metaphor half right. It imagined the bars of our cage as a digital dream – glossy, computable, escapable. But our chains are older and subtler. Rousseau called them “social”, Foucault diagnosed them as “biopolitical”, and the rest of us just call them “normal”. Power doesn’t need to plug wires into your skull; it only needs to convince you that the socket is already there.
You can know it’s all a fiction. You can quote Derrida over your morning espresso and tweet about the collapse of epistemic certainty. It won’t change the fact that you still have rent to pay, laws to obey, and identities to perform. Awareness isn’t liberation; it’s just higher-resolution despair with better UX.
Neo woke up to a ruined Earth and thought he’d escaped. He hadn’t. He’d only levelled up to the next simulation – the one called “reality”. The rest of us are still here, dutifully maintaining the system, typing in our passwords, and calling it freedom.
NB: Don’t get me wrong. I loved The Matrix when it came out. I still have fond memories. It redefined action films at the time. I loved the Zen messaging, but better mental acuity doesn’t grant you a pass out of the system.
They say no one escapes the Spectacle. Guy Debord made sure of that. His vision was airtight, his diagnosis terminal: we are all spectators now, alienated from our labour, our time, our own damn lives. It was a metaphysical mugging—existence held hostage by images, by commodities dressed in drag. The future was a feedback loop, and we were all doomed to applaud.
Audio: NotebookLM podcast on this topic. Apologies in advance for the narrators’ mangling of the pronunciation of ‘Guy Debord’.
But what if the loop could be hacked? What if the infinitely halved distances of motionless critique—Zeno’s Paradox by way of Marx—could finally be crossed?
Enter: Yanis Varoufakis. Economist, ex-finance minister, techno-cassandra with a motorbike and a vendetta. Where Debord filmed the catastrophe in black-and-white, Varoufakis showed up with the source code.
Debord’s Limbo
Debord saw it all coming. The substitution of reality with its photogenic simulacrum. The slow death of agency beneath the floodlights of consumption. But like Zeno’s paradox, he could only gesture toward the end without ever reaching it. Each critique halved the distance to liberation but never arrived. The Spectacle remained intact, omnipresent, and self-replicating—like an ontological screensaver.
He gave us no path forward, only a beautiful, ruinous analysis. A Parisian shrug of doom.
Varoufakis’ Shortcut
But then comes Varoufakis, breaking through the digital labyrinth not by philosophising the Spectacle, but by naming its successor: Technofeudalism.
See, Debord was chasing a moving target—a capitalism that morphed from industrial to financial to semiotic faster than his prose could crystallise. But Varoufakis caught it mid-mutation. He pinned it to the slab and sliced it open. What spilled out wasn’t capital anymore—it was rent. Platform rent. Algorithmic tolls. Behavioural taxes disguised as convenience. This isn’t the market gone mad—it’s the market dissolved, replaced by code-based fiefdoms.
The paradox is resolved not by reaching utopia, but by realising we’ve already crossed the line—we just weren’t told. The market isn’t dying; it’s already dead, and we’re still paying funeral costs in monthly subscriptions and attention metrics.
From Spectacle to Subjugation
Debord wanted to unmask the performance. Varoufakis realised the theatre had been demolished and replaced with a server farm.
You don’t watch the Spectacle anymore. It watches you. It optimises you. It learns your keystrokes, your pulse rate, your browsing history. Welcome to feudal recursion, where Amazon is your landlord, Google your priest, and Meta your confessor.
Solving Zeno the Varoufakis Way
So how does one cross the infinite regress of alienation? Simple. You call it what it is. You reclassify the terrain.
“This is not capitalism,” Varoufakis says, in the tone of a man pulling a mask off a Scooby-Doo villain. “It’s technofeudalism. Capital didn’t win. It went feudal. Again.”
By doing so, he bypasses the academic ballet that has critics forever inching closer to the truth without touching it. He calls the system new, not to sell books, but to make strategy possible. Because naming a beast is the first step in slaying it.
In Conclusion: Debord Dreamed, Varoufakis Drives
Debord haunts the museum. Varoufakis raids the server room. Both are essential. But only one gives us a new map.
The Spectacle hypnotised us. Technofeudalism enslaves us. And if there’s a way out, it won’t be through slogans spray-painted on Parisian walls. It will be built in code, deployed across decentralised networks, and carried forward by those who remember what it meant to be not watched.
Let Debord whisper. Let Varoufakis roar. And let the rest of us sharpen our blades.
This is Chapter 5 of Erich Fromm’s The Sane Society. I’ve had this on my bookshelf for quite a while and wasn’t sure how a 70-year-old book could have so much relevance, but it does. Granted, some of it is irrelevant, a victim of the period it was written. This happens.
Sidebar: Whilst praising Freud, Fromm also calls him out, essentially accusing him of projecting his mummy-daddy issues onto the world at large. When I first encountered Freud’s work in the 1980s, it was already largely discredited. Some of what should have been wasn’t. Freud’s work as a psychoanalyst heavily overshadowed his other contributions. In fact, Freud offers some strong philosophical insights into society and civilisation. He’s not all about cigars and dreamscapes.
What strikes me about this chapter is the historical perspective it provides on capitalism. I’m an academic economist. I taught undergraduate economics for the better part of a decade. I’ve read (and recommend reading) Marx’s Capital firsthand.
Audio: NotebookLM Podcast commentary on this content.
Fromm adds additional details here. Firstly, he notes that the capitalism that marked the early days of the Industrial Revolution—the seventeenth and eighteenth centuries—differed from that of the nineteenth and twentieth centuries. The earlier period still had cultural and moral tethers that became frayed or lost in later periods. Without regurgitating the chapter, I cite some themes:
“this underselling practice is grown to such a shameful height, that particular persons publicly advertise that they undersell the rest of the trade.”
People were not very keen on price cutting as a competitive mechanism.
They also note the unfair competitive advantage of the monied elites who could buy materials in cash instead of credit and could thereby undercut prices, who would have to account for paying interest rates or markups on credit.
Whilst in the twentieth century, regulating undercutting is seen as protectionism, the earlier centuries had no problems defending merchants. We do have laws on the ebooks that prevent dumping, but these are rarely enforced, and when they are, it’s a political rather than economic statement. In practice, but done in the name of economics are politics in the same manner as science was used as cover to implement policy during the COVID-19 debacle.
Montesquieu says “that machines which diminish the numbers of workers are ‘pernicious’.” This sentiment echoes the current sentiments about robotics and artificial intelligence.
Nineteenth-century capitalism saw man as the measure of all things supplanted by capital. This is the capitalism Marx rails against—profits over humanity and society, the pursuit of local maxima at the expense of global maxima. This is also where the goal of hypergrowth and growth for growth’s sake came into vogue, ushering us into the Modern Age of Modern ideals—science, progress, order, and so on.
I won’t exhaust the chapter here, but for what it is, it’s a relatively light read. Whether I comment on later chapters depends on whether they engage me. Cheers.
Humans, we are told, are exceptional—unlike the rest of the lowly animal kingdom. We alone possess reason, morality, and the ability to transcend our base instincts. And yet, curiously, this argument is rolled out only when convenient. At times, we are commanded to rise above our primal urges; at others, we are scolded for even thinking about resisting them. This ideological schizophrenia is no accident—it is a feature, not a bug, of our prevailing moral and economic order.
The contradictions of “human nature” arguments can be broken down into two key patterns:
A. We must transcend our animal instincts—but only when they threaten social or economic order.
B. We must accept our animal instincts as unchangeable—but only when they reinforce existing power structures.
This hypocrisy is especially visible in how capitalism and morality are framed. Let’s examine two case studies.
Case 1: Prostitution—A Market That Must Be Morally Suppressed
Sex is as fundamental a biological drive as hunger or thirst. One would think that in a world where everything is commodified, prostitution—the most direct transaction of supply and demand—would be embraced by free-market capitalists. But no. We are told that engaging in this “base” activity is degrading, immoral, and must be curtailed. The same capitalists who defend free enterprise at all costs suddenly become moralists, urging us to resist temptation and rise above our urges. Sex, despite being one of the most natural acts imaginable, is treated as an impulse to be tamed rather than an economic exchange to be normalised.
Case 2: Capitalism—A System We Must Accept as “Natural”
Contrast this with how we are told to think about capitalism. Greed, exploitation, and ruthless competition? Those are “just human nature.” The strong thrive, and the weak perish. We are warned not to question the system because to do so would be to fight against nature itself. Socialism? A naive fantasy. Economic cooperation? Impossible. Mutual aid? Utopian nonsense. We must accept that humans are selfish creatures, that hierarchy is inevitable, and that billionaires accumulating obscene wealth while millions starve is simply the way of things.
Why are we ordered to suppress our instincts in one case yet surrender to them in another? Because morality, in its institutional form, is not about virtue—it is about control.
The Convenient Flexibility of “Human Nature”
This selective logic is designed to keep power structures intact. The rules shift depending on whose interests are at stake:
If an instinct challenges profit or control, it must be suppressed.
If an instinct benefits the ruling order, it must be accepted as natural.
Thus, the same societies that demand moral restraint when it comes to sex, leisure, or pleasure suddenly rediscover their inner Darwinist when defending capitalist greed and economic cruelty.
The “Natural Order” Myth
The claim that capitalism is the inevitable result of human nature is one of history’s greatest ideological scams. If it were indeed “natural,” it would not require:
Constant propaganda to reinforce its legitimacy.
Violent suppression of alternative systems.
Trillions in government bailouts every time it fails.
Moreover, humans are not only competitive, selfish creatures. We are also wired for cooperation, altruism, and communal living—traits conveniently erased from discussions about economics.
Final Thought: Breaking the Cycle
If we can rise above base instincts for sex and violence, why can’t we rise above capitalist greed and exploitation? Why is overcoming “human nature” only demanded when it suits power? The truth is, we are only commanded to rise above when it keeps us obedient—and ordered to accept reality when it keeps the powerful in control.
The only real rebellion is to reject this hypocrisy entirely. The future belongs not to those who passively accept the contradictions of the present, but to those who refuse to play by its schizophrenic rules.
It’s not uncommon to label workers under the capitalist system as wage slaves.
As with the abolition of slavery in the United States, the future will one day recoil at Capitalism, wondering how humanity could ever have justified the exploitation of others for commerce and profit. Then again, that’s the same question, isn’t it?
As with the old story, a man asked a lady: “Would you be willing to sleep with me if I paid you £1,000,000?” Without hesitation, she answered, “Yes.” “And what if I only paid you £5?” The irate lady fumed: “£5? What do you think I am?” The man replied: “We’ve already established that. Now we’re trying to determine the degree.”
Capitalism is only a matter of degree from slavery. In practice, slavery is a Capitalist’s wet dream.
Philosophics 